Health Research Authority
NHS Health Research Authority
01. The Brief
We led a targeted social media campaign to support the health research authority (HRA) in recruiting both members of the public and specialist clinical staff to contribute to vital health research. The campaign is aimed to raise awareness of the HRA’s roles and to encourage participation in research that will shape the future of healthcare.
02. The Solution
Our campaign focus was on strategising the best way to distribute the message, Creativeworld did this by creating engaging content that highlights the impact of health research on patient outcomes, Targeted recruitment messaging to attract both general participants and expert researchers, promotion of key research areas including COVID-19 treatments and other urgent healthcare challenges and multi-platform execution to ensure maximum reach and visibility
The Services
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03. The Results
This campaign led to having an impact and showing great results through compelling storytelling, data-driven targeting, and clear calls-to-action. In by doing this we successfully increased awareness and engagement with the HRA’s mission. This campaign drove a increase in members participating from both public and healthcare professionals, greater awareness of the importance of health research participation and stronger engagement across all social media platforms, leading to sustained interest in HRA activities.
For more information about the campaign or for Health Marketing expertise, please get in contact by either calling us on 01282 858200 or emailing us at info@creativeworld.co.uk.
Recent Health Projects
Our team have over 30 years experience in the health sector.
